Magdalena nasteva
Minimalistic, dark and bold, with big curly hair and a colourful soul
ART DIRECTION, digital design, Graphic design, web design, WEB DEVELOPMENT
Creative professional with 6+ years of experience creating campaigns, digital experiences and brand identities for international brands across fashion, lifestyle and sustainability. Passionate about shaping visual narratives and transforming strategic ideas into engaging brand experiences.
WORK EXPERIENCE
AUGUST 2025 - PRESENT
SENIOR Digital Designer
• Lead creative execution for seasonal campaigns across digital channels.
• Shape concepts and assets for e-commerce, CRM and marketing campaigns.
• Collaborate with marketing and product teams to deliver cohesive brand experiences.
• Drive the evolution of the brand’s visual identity across digital customer touchpoints.
MAY 2024 - AUGUST 2025
Creative Digital Designer - Graphic Designer
• Developed creative concepts for seasonal campaigns and product launches.
• Designed campaign assets across e-commerce, CRM, web and social media.
• Partnered with marketing and creative teams to deliver integrated brand campaigns
• Helped evolve the brand’s visual identity across digital platforms
Associate, Design and Branding
• Developed branding and communication materials for global sustainability initiatives.
• Designed visual identities, publications and presentations for international stakeholders.
• Collaborated with multidisciplinary teams to translate complex topics into engaging visual communication.
December 2020 - Present
Freelance Digital Designer & Web Developer
• Collaborate with fashion brands, creative studios and entrepreneurs to create brand identities, campaign concepts and digital experiences across web, e-commerce and marketing.
Clients: Bojana Katsarova, BYBROWN Tailoring, Christina Diebel, Coca-Cola, Council of Europe, European Snacks Association (ESA), FEFCO, Izadora aka Futuradora, Klubovna, Luna Nguyen Atelier, multiple identities, RÙME, Sanofi, Seavolt, Suitsupply, The European Network of Transmission System Operators for Gas (ENTSOG), Tire Industry Project (TIP), UNESCO, ZN Consulting.
OTHER PROJECTS
May 2024
Guest lecturing an online seminar:
Sofia, Bulgaria
May 2018 - June 2018
Content Creator & Presentor
Bournemouth, United Kingdom
SEPTEMBER 2017 - June 2019
Head of Content, Creative DIRECTOR & Art Director
BREWED Magazine, A student magazine covering art, lifestyle, technology & culture.
Breda, The Netherlands
April 2017 - June 2017
Scriptwriter & Art Director
Real Productions, Independent filmmakers
Breda, The Netherlands
Internships
SEPTEMBER 2021 - JANUARY 2022
Web and Social Media Graphic Designer inTERN
Amsterdam, The Netherlands
August 2020 - March 2021
Graphic Design Intern
Amsterdam, The Netherlands
February 2020 - July 2020
Showroom Intern
Amsterdam, The Netherlands
July 2018 - February 2019
All-round placement with emphasis on Marketing & Management
Amsterdam, The Netherlands